Linkedin will use artificial intelligence to help you get a job

Linkedin on Wednesday unveiled an artificial intelligence-powered chatbot it's touting as a "coach for job seekers" and unveiled other generative artificial intelligence (AI) tools for premium users.

The launch was linked to Linkedin's announcement that the platform had surpassed one billion members. For months, the Microsoft company has been ramping up its focus on tools such as automated “recruiter” messages, job descriptions and AI-powered profile suggestions.

The new AI chatbot, which, among other things, wants to help users assess whether applying for a job is worth their time, is powered by OpenAI GPT-4.

Erran Berger, Linkedin's vice president of product engineering, says that Linkedin's engineering team had to invest huge resources into the platform to reduce latency. "On our end, we had to build a lot of things to make this experience fast," Berger said. “When you have these conversational experiences, most of the time the conversation is like a search - you expect it to be immediate. And that's why we had to develop the right platform capabilities to make this possible."

Linkedin is trying to accelerate revenue growth again after eight consecutive quarters of slowing growth. Two weeks ago, the company announced almost 700 layoffs, most of them from the engineering department.

Users can launch a new chatbot from a job posting by selecting one of several questions listed, such as “Am I a good candidate for this job?” or "How can I best position myself for this job?" The first choice would trigger an analysis of the user's Linkedin profile and experience and provide answers such as, "Your profile indicates that you have extensive experience in marketing and event planning relevant to this role." The chatbot will also show the user potential gaps in experience that could harm him in the job application process.

The user can go on to ask who works at the company, which will trigger the chatbot to send some employee profiles—perhaps second- or third-degree links—that the user can then contact. Even the message itself can be created by the user using generative AI.

In the past, the use of AI in recruitment or job applications has often been criticized for being biased. At Linkedin, they have pledged that their artificial intelligence will follow all established protocols for an equal experience.

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